Free Download Nicole Crowell – Creative Strategy Master Course Download File LinksIt's 2024. We all (hopefully) know that the biggest lever in the ad account isn't structurally hacking the campaigns or crafted 1% lookalike audiences..
It's the creative process.
Meta was quite literally quoted in their last conference saying "56% of all auction outcomes can be attributed to creative" -Meta
Ad Creatives is the new way to target customers. We need to connect with prospects on a EMOTIONAL level.
We cannot build desire. But we CAN lean into the desires our audience already has using our ad creatives.
It's simple:
better ad creatives = better targeting, better return on adspend, more revenue, & happier customers 🚀🚀🚀Designed for fellow creative strategists, media buyers, and other marketing roles.
In this course I'll being going DEEP into the following:✅ Creative Strategy 101
✅ Foundational Learning & Resources
✅ Roles & Responsibilities
✅ Master Creative Strategist Tool Kit
✅ The 9 Pillars of Creative Strategy (the bulk of this course)